MIDWEST AIRLINES INTRODUCES MIDWEST CLASS SEATING CHOICE
Milwaukee, August 26, 2008 -- Midwest Airlines today announced that it will begin offering Midwest Class, a new seating option on its Boeing 717 aircraft that combines the Milwaukee-based airline’s award-winning service and onboard amenities with two choices of seating in the same coach cabin. Passengers can book Midwest Class now for flights on or after October 21, 2008 on the airline’s Web site -- http://www.midwestairlines.com, by phone or at check-in.
Midwest Class features 40 of the airline’s extra-wide leather Signature seats in a two-by-two configuration with 35-36 inches of legroom, along with 59 newly designed leather Saver seats in a three-by-two configuration with 32 inches of legroom. The new seating design provides the greatest percentage of enhanced-comfort coach seating of any domestic airline. Passengers in both types of seats will receive the same exceptional service for which the airline is known.
"Our customers have told us they want a choice of seating, and Midwest Class enables us to respond to their needs," said Randall K. Smith, Midwest Airlines’ vice president of sales and distribution. "We will continue to offer fewer overall seats on the Boeing 717s than other airlines, which means more room and comfort for travelers."
Passengers paying select business fares will be assigned a Signature seat, if available. Leisure and sale fares will be assigned a Saver seat, with the option to request Signature seating for a $25-75 fee based on route and availability. Customers can also request Signature seating at the time of check-in, if available. All Midwest Class customers can enjoy Best Care Cuisine, the airline’s buy-onboard meal program that features chef-prepared entrees made fresh daily, and complimentary baked-onboard chocolate chip cookies on flights after 10 a.m.
With the introduction of Midwest Class, Midwest Airlines is the launch customer for Sabre Airline Solutions’ and Sabre Travel Network’s new Air Merchandising Suite, which allows airlines to differentiate and sell premium airline seats in a coach aircraft cabin at the time of booking. Sabre is the first global distribution system to offer this unique merchandising capability.
Midwest Airlines features jet service throughout the United States, including Milwaukee’s most daily nonstop flights and best schedule to major destinations. Catering to business travelers and discerning leisure travelers, the airline earned its reputation as "The best care in the air" by providing passengers with impeccable service and onboard amenities at competitive fares.